Watch What you Repeat on Twitter
One of my favorite things as a social media manager and blogger is connecting with my audience – I love to be able to provide value, and I love it when an article hits that nerve that gets everyone talking at once!
Ways Your Twitter Business Feed Could Make You Look Like a Liar
Watch your Re-tweets
Re-tweeting is a great strategy to build your connections on social media. But – you need to make sure whatever you’re re-tweeting (and favoring, for that matter), is consistent with your brand’s values. Otherwise, you end up looking seriously hypocritical – like your values are there just as words on a page and something you don’t actually *live* by or do business by.
Make Sure You’re Providing Serious Value
If you’re using Twitter to promote your business, honestly – you need to be providing value, not just promoting yourself in every single tweet. To be 100% truthful with you – it looks like spam when you just self promote. And – if every tweet could be sung to the tune of “How Great I Art,” it looks like you’ve got to be lying about yourself. Don’t be that person! Make sure you’re leading with value, promoting yourself when appropriate – but humbly (let your product or service speak for itself), and be sure to be willing to be human, too. No one is perfect.
Choose your Conversations Wisely
Do you have any Twitter bloopers you’d be willing to own up to publicly? Or what are some of the Twitter “moments” you’re glad weren’t yours? Leave a comment – would love to hear from you!
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