How To Use Twitter For a Business
What's a Twitter List?
I'm guessing if you've used Twitter lists, you think of them as a great tool for getting organized on social media. And you'd be correct.
Or maybe you also think of them as one of the best ways you can use the power of Twitter for a business, helping you network, getting you connected with the most influential people in your niche. You'd be right there, too. But did you know that lists are also great tools to use Twitter for a business, especially when it comes to search engine optimization (aka SEO)? Did You realize Twitter lists let you harness the power of Google search to help people find you when they're searching in your niche?
You didn't know that? Let's talk more!
Here's the thing. Search engines, especially Google, love Twitter lists. Within the HTML code for Twitter lists, there are tags and links. And if you've checked out my articles that spell out how I climbed to the top of Alexa rankings in 90 days, getting my articles on to page 1 of Google, you'll know that the process of optimizing pages for SEO is all about tags and links.
Okay Here you go, the tips to creating a lead generating magnet that draws search engine attention to your Twitter profile :
Choose Your Username: Your username is the first step toward optimizing your Twitter profile for search engine magnetism. One of the best ways to choose your name on Twitter is to use your first and last names. However, you might have a name twin who has already gotten that username. In that case, use other keywords from your niche as part of your username – such as RealEstateJane, SocialMediaRob and the like. My company name wouldn't fit so I have to put on my thinking cap. Humm How am I known and what am I marketing? Ask yourself these questions. Then tie it together in a pretty bow that has SEO value for your business. I hear your wheels turning from here !
Choose Your List Names: Your list names are the second important piece of Twitter profile real estate for maximizing the SEO power of your Twitter profile. So think wisely about keywords in your niche, related to your location, or sub sections of the services you offer.
List Key People: Go find the social Media Stars in your industry make a list and put them on it! Bingo! You have created value for your twitter name and you can engage with these super stars in a tidy little list. Now How Cool is that?
How to optimize your Twitter lists for SEO might not be obvious for every business and niche. But if you to think about your product or services, your location, your partner industries, etc., you can likely come up with many (up to 20) different lists that you can strategically name to take advantage of the SEO benefits that come from carefully named Twitter lists. Come on you can do this !
And here's how all of this matters to you. Once you build your Twitter lists, naming each one in a way that includes a strategic keyword, Google indexes Twitter lists, just like other content online. And Google likes it when information is confirmed across multiple sites online, in terms of building your credibility. So when your business name, keywords about your business and your business name show up in places like your Twitter lists, Google remembers this information, increasing its perception of your credibility because of it. Make Sense ? Get To It!
Are you ready to use the power of Twitter for a business, optimizing your Twitter lists and bringing Google's attention to you? Go create or edit a list and leave a comment below saying "I did it!"
About Elizabeth
Elizabeth L. Maness is founder and CEO of AssistSocialMedia.com, a full service social media and content marketing company. A social media strategist, she has been using social media and other internet-based marketing tools for the past 10 years in building multiple successful online businesses. She is passionate about helping businesses grow through building strong customer relationships using the power of social media and blogs.
 Did you enjoy this article?
Share the Love |
Get Free Updates
|
Related posts:
- How to Use LinkedIn for an SEO Boost How to use LinkedIn for an SEO Boost like no...
- How Safe Is Your Website’s Rank from a Google Penguin Update? When Google releases its long-anticipated Penguin 2.0 update within the...
- Can Google+ Communities Really Boost Your SEO? Can Google+ Communities Really Boost Your SEO? So...
- Should my SEO Strategy Include Twitter? How Twitter and SEO can be BBFS Let me get...
About Elizabeth
Thanks for a wonderful advice. Didn't know Twitter lists carried that much importance. Well, its not surprising. Google loves anything with a nice structure, and tags/keywords attached to it. Twitter lists are exactly like that. A bunch of brands/people associated with a keyword or phrase. It makes Google's ranking and keyword association easier.
I will certainly become good at lists. Thank you!
Wonder if you have any good tips for tools to make the creation of Twitter Lists easier? I thought I'd found a good tool http://twitlistmanager.com but I'm still experimenting with whether it works well or not. I've also tried creating List Names via desktop Twitter, then going to Hootsuite to manage list members.
Will keep working with these two tools, but am currently trying to edit lists for our Twitter account where I'm following 1,900 plus people, and it's a bit of a chore to be honest! So any feedback would be fab.
Thanks for emphasising the SEO aspect of Twitter lists, a most useful article.
Thank you Elizabeth for this great post. I am still very, very new in the whole Twitter thing, but I'm learning a lot from reading what great influencers like you are saying. Thanks again and may you have a wonderful weekend!
Another awesome article Liz! Thanks! Love Twitter lists. They are…let's just say…a LIFE SAVER! And they're indexed too!
that they are.. I love them to find friends and divide people into groups!
Thanks for the Amazing info. I am bookmarking this. I appreciate you sharing your great knowledge.
Thanks for this great article Liz! Twitter lists are something I constantly struggle to keep up with, but I think I'm getting better. They certainly make using Twitter easier and more effective, and the Google factor is just the icing on the cake. Your article has inspired me to pay more attention to my lists, thanks!
Oh I’m glad it got you thinking and I really enjoy twitter using the lists too !
I never understood the SEO value of lists, Liz. I figured they were just for convenience … oops!
Great post Elizabeth. So much more for us all to learn.
Oh my gosh — the things I don't know!! Thank you so much for sharing this, Elizabeth – I've printed it and will starting building, soon! Thanks again!
I have to get better with twitter lists – thanks for the reminder!!
Yes ! Do It !
Who knew? Seriously. Great information!
Thanks for visiting doll !
I use lists and I have 20 of them. never realized the power of SEO on the lists… Off to edit! :)
Thank you!
Awesome! Glad I have 7 lists with the term "social media" in it!
look at you ..;) yeap and no wonders you are doing great..;)
Great beginner's tips for using twitter for business!
Thanks Janis..;)
Lisa, thank you so much for another great post. It is so important to know how to use Twitter and other social media sites for our business. Great post.
Thank you Anastasiya, It really is I hope people learn to get the most from their Twitter business.
Great information, Liz. Thanks!
wow, that helped me Elizabeth. I am going to work on this for sure. Thanks!
I’m so happy I could help you sweetie1 I love your inspiring post !
Fantastic information Elizabeth! As always. Sharing!
So much information here that I didn't know. I had no idea that Google used Twitter lists. I find my Twitter lists invaluable!
Thanks Elizabeth!
They are but.. They also have SEO value.. be sure to put your keywords and phrases as part of the description !..;)
OK, Ok, I'll do it. I created lists and have not touched them for awhile. Your post is inspiring me to enlarge those lists and use them. Thanks, Liz!
Thanks.. for coming to see me and I’m glad I inspired you..;)
Elizabeth, I appreciate this post because I am not using Twitter lists, yet, and I really need to! Yes, you're right, I can do this! Thanks!
lol Glad you stopped by Birthday Girl.. You sure can..;0 You are an awesome writer too.. love you’re inspiring post !
I learned something once again! Awesome. I had heard about twitter lists but had never really payed much attention. No one had pointed out their value! Thanks for taking the time to share! I'm off to make my first twitter list!
Glad to help Barbara and flattered to know that I have something of value to share with you!
Thanks Elizabeth! Loving Twitter more and more…
Me too and I hated it the first time I was there and couldn’t get into it !
Great post Elizabeth: I also didn't know that Google indexes Twitter lists; thanks!!
I’m so glad that helped ya..;)
Taking the time to personally thank you for the helpful, easy-to-understand information. Today now is cleanup my Twitter list day!
Thank you,
djGoddessa of Funk Sanctum Radio
http://xeeme.com/djGoddessa
Glad it Helped..;)
Great info! Twitter is the bomb!
I really enjoy twitter and saw it’s value the second time I used it but not in the beginning..;)
This is incredibly useful information Liz, thank you.
Glad that it helped out Carol.. Twitter list can really help you get it together !
I'm going to have to get to this, aren't I?
Great info, Liz – thanks bunches!
You are Pauline..;) Thank you! I take it as a compliment to have you the word smith stop by and comment on my post !
This is very useful Liz – thanks!
Thank you Dawn ! Twitter lists are our friend..;)
I did not know Google was indexing Google lists…
yes.. Google indexes Twitter lists..;0 Go get business making yours awesome..;)